LEA
®
Launch Excellence Application
SOLUTION
Product launches in the pharma industry are complex, and a delayed product will impact sales and future launches. Business divisions are utilizing custom tools to solve their part, but having a complete overview of the progress and launch readiness can be troublesome.
LEA® is a launch excellence application that provides modules and tools dedicated to support and connect each product launch process. The solution is a global online platform that allows users to plan, track and generate insights across your product launches.
The application easily tracks multiple products and helps you to succeed and excel your product launch.
Market Research
Planning
Execution
Launch Readiness
Excellence Tracking
Launch Tracking
Insight Generation
Best Practices
LAUNCH PROCESSES
Modules
LAUNCH PROCESSES
Modules | Market Research | Planning | Execution | Launch Readiness | Excellence Tracking | Launch Tracker | Insight Generation | Best Practices |
|---|---|---|---|---|---|---|---|---|
Market research library | • | |||||||
Rollout plan | • | | | | | | ||
Project plan | • | |||||||
Budget plan | • | |||||||
Activity tracker | • | |||||||
Spend tracker | • | |||||||
Expert dictionary | • | |||||||
Scientific dialogue tracker | • | | ||||||
Package approval | • | |||||||
Pricing | • | |||||||
Activity assessment | • | |||||||
Readiness checklist | • | |||||||
Gate approval | • | |||||||
Launch process monitor | • | • | • | • | • | |||
KPI details | • | • | • | • | • | |||
Launch tracker | • | |||||||
Insight generator | • | • | • | • | • | • | • | |
Best practices | • | • | • | • | • | • | • | • |
CAPABILITIES
-
Activity planning
-
Follow-up
-
Readiness assessment
-
Notification / reminders
-
Commenting / review
-
Approval flows
INPUT
REPORTING
-
Analyse across data and organization
-
Interactive reports - commenting
-
Publication and reporting
-
Customized reports
-
Forecasting
-
Power BI integrated
-
Collect master data from ERP system and 3rd party system
-
Customized integration
INTEGRATION
ADAPTION
-
Documentation of launch process
-
Best-practice library
-
Local content providers
-
Learn and improve for next launch
EXCELLENCE
-
Dynamic application structure
-
Role based menu
-
User authorization & role
-
Module customization
-
Cloud / on-premises
Application
LEA® is a cloud and on-premises application that handles product launches. It helps you planning, coordinating and tracking the launch progress. The application covers all launch processes and ensures that your team and organization are working on the same data and tool.
